Grow UR Biz – The Hostess with the Mostess

Last week I was invited to a planning meeting for one of my clients. It started as a meeting and then the woman hosting said, “How about you come for dinner, my french boyfriend, (John Louie), will cook. Of course, I said yes. I arrived, rang the doorbell and was greeted not only with a smile, a hearty “WELCOME” and with the sweet smell of seafood cooking on the stove. She invited me into the kitchen where it all was happening. There were Portabella mushrooms stuffed with goat cheese and artichokes. There was clams, mussels, shrimp, scallops and chorizo sausage boiling in the pot with the the lightly seasoned garlic bread toasted perfectly. I noticed a pear tart along with bordeaux canneles on the serving table. After dinner, a beautiful tray of goat cheese, smoked gouda and brie was on the table. The dessert was a happy ending to a magnificent meal. Never talked business until the last 1/2 hour. We set the plan in place and off we go.

The Hostess with the Mostess is by far your greatest ally. I would liken this experience to a first time visit to your restaurant, store, printing business, bank or doctor’s office.

  1. The hostess was thrilled we were there, and it showed!
    2. She provided a welcoming atmosphere.
    3. The chef went over and above to please our palates.
    4. The conversation was interesting and engaging.
    5. The aroma alone made you feel welcome.
    6. and the evening was filled with laughter.hostess-sno-balls-600x450

JUST LIKE YOUR BUSINESS…..the list of 6 ways to make someone feel comfortable might be a little over the top but it’s so true.

When someone walks into your business, do they know you want them there? Is the atmosphere welcoming? Does the person who greets you go over and above to please? Is the conversation interesting? Does your place smell good? Is someone smiling and pleasant?

So, when welcoming someone into your business either bring in John Louie to cook or begin to think about ways your clients or customers will leave with a memorable experience.

Carol is a Motivational Speaker, Executive Coach, Fundraising Strategist, Social Media Quarterback and Small Business Advisor. She is Lehigh Valley’s sought after consultant who assists organizations with results driven growth. Her strategies can be easily adapted to a for profit or non-profit environment. Carol specializes in high impact leadership, million dollar fundraising, smash the box marketing, and creating word of mouth epidemics for her clients. Visit Carol’s website at and “LIKE” Carol at Caroltalks on Facebook. Carol S. Ritter, Past President, National Speakers Association Philadelphia and past board chair for St. Luke’s University Hospital Visiting Nurses Association & Hospice.

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